The Placement Office conducted a session on “Setting up a
new Business Pros & Cons-An Alumni Perspective” on October 2nd,
2017. The session started with Miss Alishey Obaid, CEO Foodiology 101 talking
about her idea and how her passion led to her starting her own business. She explained
in detail what problems she incurred during the process of starting up. The
second speaker was Mr Haris Habib, owner Daily Deli, a burger joint at Arfa
Kareem Towers. He told his story of initially getting a job after graduation
and then doing a project for his boss. During the project he realized the
potential of food court space at Arfa
Towers and he took the initiative to start the business himself by taking
initial seed money from his father. He spoke about his difficulties and failures
when his second branch at DHA got burned and how he handled the situation and
finally got over the circumstances. The third guest, Mr Aadil Rasul, owner
Bomber Jackets Official narrated his story; how he started from twenty five
thousand rupees. His aim was to make the brand a premium brand and worn by
niche of the society. The speakers talked about the marketing & advertising
tools they used for their brands .They also spoke about how Lahore School
enabled them to understand the market and be successful entrepreneurs.
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